The partnership will consist of marketing and merchandise exclusive
to both brands as well as different events throughout the year.
With the Hurstbourne Grand Opening of TITLE Boxing Club set for March 12th, 2019 the Louisville TITLE Boxing owner Jason Wallace is excited to announce that TITLE will be teaming up with the Muhammad Ali Center on an exciting multi-faceted campaign.
The most immediate facet of the TITLE Boxing and Muhammad Ali Center partnership is that upon the grand opening of the new Louisville TITLE facility all hand wraps sold at the new facility will be branded with the Muhammad Ali Center logo and a percentage of the sales will go directly to benefit the Muhammad Ali Center. These hand wraps will be sold to members of TITLE and will be available in The Ali Center Store, located in the Main Lobby of the Muhammad Ali Center.
Throughout the year Louisville TITLE Boxing and the Muhammad Ali Center will work together to create one of a kind boxing event classes. The first one of these classes is scheduled for “Ali Week” during the first week of June. These classes will be themed “ALI” and open to both TITLE members and the public with a percentage of the proceeds from each event to go to
the Muhammad Ali Center. illustrate
Muhammad Ali Center President and CEO Donald Lassere, said, “Muhammad Ali once said that ‘What counts in the ring is what you can do after you’re exhausted’ and that ‘the same was true of life.’ Collaborating with TITLE Boxing will help amplify Muhammad’s message of dedication to achieving your goals by embracing and overcoming physical and mental
challenges.” When asked what this partnership meant to him Louisville TITLE Boxing Owner Jason Wallace said, “as a boxing focused workout we could not think of a more perfect partnership for our new Louisville location. We are so grateful for the support we have received from The Muhammad Ali Center and can’t wait to see where this partnership can lead.”
More information about this partnership will be shared at the Official Grand Opening of Louisville TITLE Boxing, located at 849 S Hurstbourne Parkway on Tuesday March 12th at 11:30 am.